How To Display Silent Auction Items
Procuring and properly packaging items is absolutely critical to a successful auction. You lot can plan an exciting evening, a wonderful repast, and enough of other engaging activities, simply the fact is that without the perfect auction items, your issue won't exist well-nigh equally successful equally it should exist.
Your silent auction packaging and display requires difficult work and conscientious thought, too! A well-organized silent sale upshot almost e'er drives more than revenue than a jumbled or hastily-designed i.
Let's walk through 5 uncomplicated best practices to assist you maximize your efforts (and the results of your silent sale):
- Focus on your best silent auction items.
- Avoid too much cellophane in silent auction packaging.
- Don't over-package your standalone auction items.
- Accept purpose with your silent auction packaging.
- Create a dazzling auction item display.
Ready to go started? Let's dive in:
ane. Focus on your best silent auction items.
When procuring detail donations, analyze your demographic and think about what will appeal to your oversupply. Review results from previous years and repeat packages that sold well. Use smarter event fundraising software to generate reports on your by auctions and quickly identify your nearly popular packages. Utilise these to develop new strategies.
Silent auctions with 1 or two 'star attraction' items tend to attract the most attention. Recall a glamorous vacation, valuable artwork, or large donated appurtenances similar cars or electronics.
The scale of your star items will of form depend on the size of your system and the nature of your issue, but accept care to secure these more than important items first. Additional items can always exist added after on. Explore our comprehensive list of clemency auction item ideas that reliably perform well.
2. Avoid likewise much cellophane in silent auction packaging.
We mean this both literally and figuratively. Likewise much plastic can cheapen the perception of all the packaging work y'all've done, merely equally bromidic, plastic-similar approaches to silent auction packaging concepts can, too.
Packaged auction baskets congenital effectually a common purpose or theme are archetype sale item ideas, but don't limit yourself! Don't forget that you lot tin can package items without putting them in a gift basket, too. Consider how smaller items display when deciding whether to basket them or non. You can also get creative with your choice of gift basket type.
For instance, a beverage libation might be better for camping ground/grilling/picnic items and draw more attending than a traditional plastic-wrapped basket. A creative approach to silent auction packaging and handbasket concepts can go a long mode to heave engagement with your mobile bidding tools.
three. Don't over-bundle your standalone auction items.
Over-bundling can diminish your auction's ROI. Certain items will bring in simply as much individually as they would bundled with another.
Restaurants, for instance, capture the greatest pct of retail value of any silent auction category. So retrieve twice earlier bundling a gift carte with a weekend's stay at a local hotel.
Another common example is sports memorabilia. Merely because that signed football is minor, don't feel compelled to bundle information technology with season tickets; if anything, a standalone item of its caliber appears even more valuable when on its ain.
4. Have purpose with your silent sale packaging.
Think about how much each item tin can contribute to your outcome proceeds. Combining your items in more thoughtful means will drive more and higher bids. Think almost context.
Here's an example: Would a golf outing on a individual grade sell for more than if y'all included the golf polo also? Probably non. For a very squeamish, private course, the outing itself is nearly likely more than valuable than the polo, and bidders who are interested in the outing probably have their own favorite polo anyway.
But the golf polo volition sell for more when paired with a visor or a sleeve of golf game balls. The value of whatever ane item in that package doesn't overshadow the others, and someone who'south interested in one of them will more than probable observe the others useful, as well.
5. Create a dazzling auction item brandish.
Pattern your silent auction room layout with an "sale centre" – call up about the best spots to place your 'star attraction' items and then make full in the remainder.
Consider the traffic flow, too. Guests should be able to easily motility between the silent auction area, dining room, and the stage. Utilise signage to direct guests to specific auction categories, but endeavour to place your primary items nigh high-traffic, high-visibility areas.
Each packet must exist staged and so be conscious of package size. For example, a bicycle is the perfect item to identify at the corner of a row/tabular array so guests tin can get a good look at it. Artwork is ideally hung and jewelry placed on a bust or display platform.
If you begin to run low on table space, resist the urge to overcrowd your items, which can cause them to appear less valuable. Think, the impression of scarcity will generate more competitive bids!
Explore our more comprehensive silent auction planning guide for more all-time practices on setting up your sale infinite.
Are you lot hosting your silent auction online?
Packaging can and should be different for an online auction than a gala or other in-person event.
For online auctions, packages are still staged. While you lot can't physically present the items to guests, y'all can yet get their attention. Include a fun title, clear photo, detailed clarification and whatever relevant links to additional information on your items.
Packaging is definitely a challenge, specially if your squad has never hosted an auction earlier. Simply information technology's not incommunicable! Only be smart and keep your supporters in mind at every footstep. OneCause can assist with the balance.
For more tips on how to eternalize your upcoming silent auction, keep your enquiry with a few additional resource:
- Acme 7 Silent Sale Software for Nonprofits [Reviewed!]. Discover the perfect tools for your event with our handy reviews. Engage more donors and raise more money!
- Top 10 Charity Auction Item Ideas from Double the Donation. Looking for more procurement ideas? Explore some of the most reliable auction items with this quick guide.
- Online Charity Auctions: The Comprehensive Guide. If you lot're hosting your auction online, it'due south important to learn how they differ from traditional silent auctions.
Source: https://www.onecause.com/blog/silent-auction-packaging/

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